The NetTech eSTRlinx Customer Generator is the easiest way to build and manage the information collected from customers of your Web store and integrate it with your existing CPS database. Using the eSTRlinx Customer Generator, every customer that makes a purchase or registers on your Web-site can be automatically added to your Customer Profile System. These new Web customers can now be included in seasonal marketing campaigns just as easily as current customers that are already in your existing CPS database.